THERE HAVE BEEN ENTIRE VOLUMES WRITTEN ON MAIL ORDER SELLING. FOR

PRINTED INFORMATION, THE BEST WAY TO LEARN HOW AND WHERE TO

ADVERTISE IS GO TO A NEWSTAND AND CHECK THROUGH ALL THE MAGAZINES

CARRYING LARGE NUMBERS OF CLASSIFIED AND SPACE ADS...MAGAZINES

LIKE POPULAR SCIENCE, FIELD AND STREAM, OUTDOOR LIFE,

ETC...WHEREEVER COMPETITIVE ADVERTISING APPEARS ON A REGULAR

BASIS, THAT'S WHERE YOUR BEST ADVERTISING WILL BE. THE NEXT STEP

IS TO WRITE TO THE MAGAZINES (THERE WILL BE AN ADDRESS IN THE AD

COLUMNS) AND ASK FOR THEIR CLASSIFIED & DISPLAY ADS RATE CARDS.

THESE CARDS GIVE YOU ALL THE INFORMATION YOU NEED TO PLACE AN AD.

IF YOU NEED ADDITIONAL HELP, YOU CAN CALL THEM AND MOST WILL

PROVIDE COUNSEL ON HOW TO PLACE YOUR AD, WHETHER IT BE CLASSIFIED

OR DISPLAY.

HOW TO WRITE YOUR ADVERTISEMENT:

DETERMINE WHAT TYPE OF INFORMATION YOU INTEND TO SELL BY MAIL.

eXAMPLE : FINANCIAL INFORMATION. THEN GO TO THE NEWSTAND AGAIN

AND BUY EVERY MAGAZINE CARRYING AND SELLING FINANCIAL

INFORMATION. WRITE AWAY TO THE ADVERTISERS FOR INFORMATION. MOST

WILL RUN ADS INVITING YOU TO WRITE IN FOR " FREE DETAILS". ONCE

YOU BEGIN TO GET AN INFLUX OF MATERIAL, YOU CAREFULLY FILE IT

AWAY TO USE AS A MODEL FOR DEVELOPING SALES MATERIAL FOR YOUR OWN

OFFER.

YES, MAIL ORDER IS THIS SIMPLE!

IT IS POSSIBLE TO GET FREE ADVERTISING IF YOUR PRODUCT HAS A

UNIQUE APPEAL OF INTEREST TO THE EDITOR. WAYS OF OBTAINING FREE

ADVERTISING ARE DETAILED IN THE SPECIAL REPORT IN YOUR

COLLECTION. ALL YOU NEED TO GET STARTED IS TO RUN PERHAPS A SMALL

CLASSIFIED AD SELLING ONE OR ALL OF YOUR REPORTS IN YOUR

POSSESSIONS. IF YOU WISH TO GO THE ROUTE OF DIRECT MAIL, YOU CAN

OBTAIN MAILING LISTS THROUGH SOME OF THE ADVERTISERS IN THE

NEWSTAND MAGAZINES. CHECK THE CLASSIFIED FOR "MAILING LISTS".

LATER ON, YOU WILL WANT TO DEVELOP YOUR OWN OFFERS TO MARKET BY

MAIL.

GOOD LUCK AND BET WISHES!